HomeMy WebLinkAbout2023/08/22MASON COUNTY LODGING TAX ADVISORY COMMITTEE
Meeting Minutes — Work Group
Wednesday, August 23, 2023 4 p.m.
Meeting was held at 6873 SR106 (Cameo Building) in Union to review the 2024 Statements of Work for
Visitor Information Centers. Members in attendance: Chair Sharon Trask, Rachel Hansen, Deidre
Peterson, John DeLeva, Greg Oldham, and Duane Wilson. Shaun Tucker made a brief appearance. Liz
Arbaugh, Rod Olsen, Jeff Slakey and Ariana along with Rob Hill from Robin Hood were also in
attendance.
Chair Trask called the meeting to order at 4:00 p.m.
Review of 2024 VIC Contracts/Statement of Work
Diane provided a draft amended Statement of Work for the Shelton Chamber of Commerce as a sample.
Similar language will be placed in all VIC contracts.
Discussion points:
Focus on digital
Work towards same goal
Use same branding — Wild Side
Provide visitor information to Rachel on all events — big and small
Rachel needs more information for the Allyn/Belfair areas
All VIC's must have a Google page — discussion of how to claim your Google page. Rachel and Deidre
plan to partner to train on what to have on your Goggle page
Conduct training workshops with providers of visitor services — dining, gas stations, stores
Compliance with Wild Side campaign and take advantage of the entire campaign. The goal is for all VIC's
to have a consistent look
Provide tablets with access to the app
Create toolkit that includes QR codes
Rachel will create a marketing form for brochures so she knows what is needed
Make sure websites have current information and all links work
Create a digital packet for tourism requests that is used by all VIC's
Rob Hill asked about support for Hoodstock and Rachel explained that she is contracted to market small
events but doesn't give individual cash awards. Rachel recommended he contact the WA Festival
Association for cash awards. Rachel is very supportive of building community relationships/
sponsorships.
Calendar - Next meeting is October 18, 2023 at 9 a.m. and will be held hybrid. The regular meeting
schedule is the 3rd Wednesday, 9 a.m. every quarter —January, April, July and October.
Adjourn
The meeting ended at 6:00 p.m. Thanks to John Deleva for hosting the best LTAC meeting ever!
ATTEST:
LTAC Clerk
LODGING TAX ADVISORY COMMITTEE
MASON COUNTY, WASHINGTON
Chair